The colour scheme of my film review is mainly red, black and white. I did these colours specifically so that my poster, film review and short film could all link up together. This is because when doing my horror film poster research (which is shown in my research and planning in my film poster work), I discovered that red, white and black are common colours within the posters. As stated before, the colour scheme is common because all three colours represent and signify something that links up with horror themes, for example, red has connotations of danger, black has connotations of death and darkness whilst white has connotations of innocence. Linking up to that, within my short film, the colours red, white and black were mainly used in my mise-en-scene (my main character's dressing gown was red and the antagonist's costume was white), therefore, I wanted to carry on this colour scheme within the actual article so that all three of my media texts linked up and it was an extremely accurate representation of all my work, which links to the purpose of film reviews as they are meant to give an overall representation and summary of the film.
Before doing my short film review, I did a lot of research into the codes and conventions of film reviews, so because of this, I tried to demonstrate and show my research within my short film review, by trying to include as many film review conventions as I could. For example, I included quotations from the article. When doing the quotations, I made sure to specifically pick out parts of the article which I believed were the highlights of the article or something interesting from it. This is because - from research - I knew that when journalists use quotations it is not random, it tends to be something specific and something they want the audience to know, thus, coming from a very important or interesting section of the article. I also implemented more film review conventions such as the information section, overall verdict, screengrabs from the film, tagline and also the rating system. I believe me including all of these features gave my media text a sense of verisimilitude and replicated what a real film review would typically look like.
Although at this point I thought I had achieved creating a film poster with all the conventions and felt content with that, I wanted to make my film review more authentic and different, thus, decided to include small creative features just to give my article a type of theme. This is because, when looking at film reviews, each one have a different theme and layout depending on the brand and company the film review is featured in. Linking up to my foundation portfolio, I created a film company called 'MMD productions' which my film opening was produced under. So I decided to stick to that company and call the magazine that my film review is in 'MMD productions', and the film review section specifically 'La Revue', this being the french wording for 'review'. To add on to that, I created a logo seen in the first place on the top right hand corner and also a fake website to subscribe to on the second page on the bottom right hand corner.
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